Real Estate King · Coaching for Australian agents
Real Estate Coach for Australian Agents
Real Estate King is real estate coaching for Australian agents, run by Tony Williamson, a Cairns agent and auctioneer who built and ran three RE/MAX offices.
Selling since 1989Public auctioneerThree RE/MAX offices built
Why Real Estate King
Coaching from an agent who still sells.
Tony has listed, sold and auctioned Cairns property since 1989, and built three RE/MAX offices along the way. He coaches the habits and skills that win listings in today’s market, because he still uses them every week.
Start with a callThe market has turned
Can you sell in a changing market?
Many agents have only ever sold in a rising market. When it slows, the agents who keep listing and selling are the ones who can price, negotiate and run a campaign with fewer buyers.
The Cairns market shifted through 2026:
- The three-month median price trend was 8% below its January 2026 peak of $770,000. (Spachus, Cairns Property Market, November 2026)
- Listings for sale rose to 1,506 in November 2026, from 1,437 a month earlier. (Spachus, Cairns Property Market, November 2026)
- Cairns properties took a median 57 days to sell in November 2026. (Spachus, Cairns Property Market, November 2026)
- The market slowed after the 12 May 2026 Federal Budget, but well-priced properties are selling faster. (The Buyers Co., Cairns real estate update, Q3 2026)
Tony has sold Cairns property through every kind of market since 1989, and coaches the skills that work when the market changes, not just when it rises. Coaching for a changing market →
Programs
Which coaching program fits you?
One-on-one coaching
Individual agents who want a plan, accountability and someone experienced to call on live deals.
Learn more → 02Details soonSelling in a changing market
Agents who have mostly sold in a rising market and need the skills to keep listing and selling when it turns.
Learn more → 03Details soonAgent and team coaching
Agents and sales teams who want shared targets and the same listing, pricing and negotiation methods.
Learn more → 04Details soonPrincipal coaching
Principals and team leaders working on recruitment, training, systems and profit.
Learn more →Coming soon. Formats, lengths and prices for each program will be added here. For more information, call Tony on 0407 161 626.
What you work on
The skills that win and sell listings
New agents, experienced agents who have stalled, and principals running a team all work on the same core skills. See the training →
The record
Why learn from Tony?
Started his real estate career with Ray White Cairns.
RE/MAX offices built and run in Cairns, the first in 2004. (Real Estate Business, “Director reopens REMAX in Cairns for third time”, 21 August 2025)
People in the team when he sold RE/MAX Real Estate Services in 2019. (Elite Agent, “Cairns real estate ‘king’ sells RE/MAX business”, 20 October 2019)
In the Cairns Post’s 50 Most Influential people in the Far North, 2018. (REMAX Australia, “Meet the ‘most influential’ Tony Williamson”, 20 December 2018)
Watch and learn
Tony on video
- PricingWatch on YouTube
What price are you prepared to pay?
- InterviewWatch on YouTube
Tom Panos interviews Tony Williamson
- Coming soon
Real Estate King coaching videos
Who is the best real estate coach in Australia?
The best real estate coach for you is one who has done the job you want to get better at, can show results from agents like you, and gives you a clear plan and price before you start.
Before you sign with any coach, check:
- Have they listed and sold property themselves, recently and for a long time?
- Have they run an office or team, if that is where you want to go?
- Can they put you in touch with agents they have coached?
- Is the price, length and format written down, with no lock-in you can’t leave?
- Is it coaching, or a course? A licence course must come from a registered training organisation.
We publish Tony’s record and our results method so you can judge him on the same questions.
Last updated 3 November 2026
Common questions
What does a real estate coach do?
A real estate coach helps an agent set targets, build habits and improve specific skills such as prospecting, listing presentations and negotiation. Sessions usually review your numbers, work through live deals and set the actions for the next period.
Who is the Real Estate King?
The Real Estate King is Tony Williamson, a Cairns real estate agent and auctioneer at REMAX Powerhouse. Elite Agent called him “Cairns’ king of real estate” in 2019. More about Tony →
Is coaching online or in person?
Program details are coming soon. For more information, call Tony on 0407 161 626.
How much does coaching cost?
It depends on the program and how often you meet. Prices are coming soon; for a price now, call Tony on 0407 161 626. See what affects the cost →
Real Estate King
Ready to list more and sell more?
Book a short call with Tony. Tell him where you are now and what you want to change, and he will tell you honestly whether coaching will help.
Book a coaching callBook a call
Book a coaching call with Tony Williamson
Tell Tony where you are now and what you want to improve. He will call to talk it through.